Our sense of smell is one of the most underrated senses, capable of instantly evoking powerful memories and emotions. Essential oils are well known for their wonderful scents and feel-good effects and nobody knows this better than Nyakallo Metsing.

Nyakallo, a master’s student specialising in microbiology, has developed her own range of diffuser essential oils called Maxine.

 

She already has a BSc degree in biological science (microbiology and biochemistry), as well as a BScHons degree in environmental sciences.

 

“My idea to develop my own range of diffuser oils originated when I was browsing the internet, reading up about essential oils. It sparked my interest and I decided to experiment with these different oils,” says Nyakallo.

 

This led to even more research and her decision to manufacture and produce her own oils. “I experimented with basic products such as baby oil, canola oil, vodka and other fragrant oils and sourced a supplier for the alcohol base.”

 

It’s about women empowerment

 

Women empowerment is very close to Nyakallo’s heart. “It is amazing how much you can achieve just by putting your mind towards a goal,” she says.

 

She adds that it is inspiring to witness women take over male-dominated industries and that the future definitely looks bright for all aspiring women entrepreneurs.

 

Nyakallo believes it is important to empower yourself with knowledge and skills, and she is not afraid to take risks, try new things and follow her passions wherever they may lead.

 

Fragrant future

 

“My future goal is to develop my own luxury perfume line and to venture into other business within this particular industry.” She hopes to add more items such as car diffusers, candles and air-freshener sprays to her range.

 

Originally from Soweto, Nyakallo says one of the bigges lessons she has learnt throughout this entire process is that there is always room for improvement.

 

Her approach to marketing her product is simple and practical, and her style fun and accessible. Knowing the value of social media, Nyakallo has an Instagram account @maxine scents and a Facebook page, and uses Whatsapp to communicate about her products.

 

She adds that she will focus more on the branding and marketing of her product once she has completed and submitted her thesis.

 

With Nyakallo’s strong drive and work ethic, coupled with her enthusiasm, the sweet smell of success is in the air.

 

Final-year student Nyakallo put her knowledge of microbiology and biochemistry to good use when she developed her own range of diffuser essential oils. When she is not working, she loves to read, listen to music and experiment with various forms of art and crafts.

senses the SWEET SMELL OF SUCCESS

Nyakallo Metsing's range of diffuser essential oils is branded Maxine.